Messaging rules

Striker follows Meta's messaging policies on every message. These rules are built into Striker and can't be turned off.

Customers start the conversation

• Striker only replies to people who messaged or commented first. It never sends cold messages.
• The 24-hour window: Striker replies only within 24 hours of the customer's last message. A reply from your team after that uses Meta's Human Agent rules (up to 7 days, written by a person).
• Comments: Striker sends at most one private reply per comment, within 7 days of the comment. The conversation continues only if the customer replies.
• Follow-up: if Striker sent a link and the customer went quiet, it may send one short follow-up, still inside the 24-hour window. Never more than one, and never after they've clicked or bought.

Customers always know it's an AI

• Every conversation starts with a short note that the assistant is automated, in your words (for example "Hi, I'm DD, the shop's AI assistant"). It can't be removed.
• The note is repeated after a long gap, and when a conversation comes back to the assistant from a person.
• Customers can ask for a person at any time ("human", "real person", "speak to someone"), and Striker hands over straight away.

Fast, and never a dead end

• Striker replies within seconds. If a reply would take longer than your chosen time (at most 25 seconds), the customer gets a short holding message first, because Instagram and Messenger expect a reply within 30 seconds.
• When Striker can't answer, it hands over to your team with a clear message to the customer, never a generic error.

Opting out

• If a customer writes "stop" or "unsubscribe", Striker confirms and doesn't message them again. Staff can undo this only if the customer asks.

Things Striker never does

• Ask for card numbers. If a customer types one, it's removed before anything is stored, and they're pointed to your secure checkout.
• Promise what isn't in your information, such as a price, a free slot or a refund your policy doesn't allow.
• Use message tags for promotions, or message anyone outside the rules above.
• Answer for safety, medical or legal matters. These are always handed to a person.